Purpose Although humanoid robots are increasingly adopted in many business settings, the dynamic effects of anthropomorphism and the functional perceptions of service robots on consumers’ responses re

The gap

Consensus across the literature

Supporting evidence — 4 representative gaps

• A transdisciplinary review and framework of consumer interactions with embodied social robots: Design, delegate, and deploy (2022) · doi

  While empirical studies on human–robot service interaction (HRSI) are scarce in business literature, other scientific fields have generated an abundance of empirical findings that can inform consumer research on successfully integrating embodied social robots in consumer‐facing services.

  Keywords: empirical consumer human robot service interaction hrsi scarce business literature scientific fields generated abundance inform
• Service robots: the dynamic effects of anthropomorphism and functional perceptions on consumers’ responses (2023) · doi

  Purpose Although humanoid robots are increasingly adopted in many business settings, the dynamic effects of anthropomorphism and the functional perceptions of service robots on consumers’ responses remain unclear.

  Keywords: robots purpose humanoid increasingly adopted business settings dynamic effects anthropomorphism functional perceptions service consumers responses
• Discovering meaningful engagement through interaction between customers and service robots (2022) · doi

  Although service robots are causing a paradigm shift in the service industry by creating new interactions with customers, there is limited knowledge regarding which elements of service robots create desirable interactions with customers.

  Keywords: service robots interactions customers causing paradigm shift industry creating there limited knowledge regarding elements create
• The Effect of Robot Anthropomorphism on Customers' Attention Activation and Satisfaction (2024) · doi

  ABSTRACT Prior research has predominantly focused on how interacting with anthropomorphic robots might affect customers' psychological processes and behaviors, wherein this stream of research has presented some inconsistent findings regarding its effectiveness in the service context.

  Keywords: abstract prior predominantly focused interacting anthropomorphic robots affect customers psychological processes behaviors wherein stream presented