Marketing

ISSN 0354-3471 · Srpsko udruženje za marketing · RS · active 1976–2026

Metrics

Scimago quartile
Cites per paper (2y)
0.3
SJR
h-index
21

“Cites per paper” is a two-year cited-by rate computed from OpenAlex. It is not a Clarivate Journal Impact Factor — we neither compute nor license that metric. Citation rates differ enormously between fields, so compare within a discipline.

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Responding time

Submission to publication
~12 wk
DOAJ self-reported

Turnaround figures are indicative, not a guarantee: DOAJ values are self-reported by the journal (average weeks, submission to publication); library estimates are medians of the received/accepted dates printed in papers we hold. Editorial times vary by article type and season — confirm on the journal’s own site.

Indexing & access

DOAJ

Access status: gold. Where this comes from publisher-level signals rather than works-level data it is a heuristic — confirm on the journal’s own site, especially regarding any article processing charge.

Free to publish — DOAJ lists no article processing charge (APC).

Official journal site →

Scope

corporategovernancemanagementstrategydigitalinnovationindustriesmarketingadvertisingstrategiesconsumerbehavior

Frequently asked

Is Marketing a predatory journal?

Our screening does not flag Marketing. That is not a guarantee of quality — it means the venue is not on Beall's archive (frozen since 2017) and does not match our name-pattern heuristic. It is listed in DOAJ, which is a positive signal.

Is Marketing indexed in Scopus or Web of Science?

Per our venue index, Marketing appears in: DOAJ. Index membership changes over time — confirm on the index's own site before relying on it.

What is the impact factor of Marketing?

Papers in Marketing are cited about 0.3 times each within two years of publication, with an h-index of 21. Those are the open equivalents: the Clarivate Journal Impact Factor is a proprietary metric we neither compute nor license, so we show the two-year citation rate and Scimago quartile instead — they answer the same question of how heavily the journal is cited. A citation rate is a property of a field as much as of a journal.

Is Marketing open access?

Our index records its access status as "gold". Where this is derived from publisher-level signals rather than works-level data it is a heuristic, so confirm on the journal's own site — particularly if an article processing charge matters to you.

Is Marketing free to publish in?

Free to publish — DOAJ lists no article processing charge (APC). So there is no fee for authors to publish in Marketing. Fee policies change — confirm on the journal's own site before relying on it.

How long does Marketing take to publish a paper?

Submission to publication for Marketing takes about ~12 wk — DOAJ self-reported. Treat it as indicative rather than a guarantee: editorial times vary by article type, reviewer availability and season, and a self-reported figure is the journal's own. We do not hold a peer-review acceptance rate for Marketing.

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